Bridging Local Community and Food Systems


Wen-Jay Ying had no idea she would end up passionate about the food industry when a dear friend introduced her to a local CSA. Having grown up on bulk discount food products, Wen-Jay found herself disheartened by the cycle of buying poor quality food from corner stores which resulted in health conditions that drove them back to the same stores for pharmaceuticals. It was a vicious cycle she saw among her neighbors in New York City so she set out to create an alternative. In pursuit of a sense of local community, Wen-Jay launched Local Roots NYC which connects consumers to farmers and impacts both ends of the food chain. We’re talking with Wen-Jay about food systems, sustainability, and what community really means to her.

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